Pretty and comfy: the ultimate guilty pleasure

Sneakers have become a trend and, at the same time, a big temptation. “Oh those stilettos may look good with my jeans… But, wait, my white trainers were made for this outfit”. It’s the story of your life, right? Shops and brands know how much we love feeling pretty and comfortable at the same time and they have been working hard on the current season to give us the latest trends on sneakers.

There was a time where we only trusted a few brands in terms of sportswear. But if there’s something amazing about nowadays’ fashion is that we can wear (almost) any piece of clothing in any situation. So why are we spending a lot of money on one pair of sneakers when we’re not  going to run with them on? Fashion brands know that we ask ourselves that question and they answer us with lots of different sneaker models every season.

Zara is one of the most concerned stores about this fashion. The Spanish brand designs a different sneaker style for every type of consumer. This pair of sneakers combine perfectly two trends that have been present on every shop window: burgundy color and velvet material.

Who said that sneakers should have laces and be made of leather? These high tops from H&M go against all the standards about sport shoes. The fleece lining, the elasticated front side and the fluted rubber soles are the definition for comfort!

Another trend that we refuse to forget is the use of pom poms as shoe accessories. They decorated our sandals in summer and now it’s still to early to say goodbye. With a simple detail, Topshop discovered the best way of making our shoes look fluffy again.

The most popular feline among all the footwear brands brings us a new trend: creeper style sneakers designed by Rihanna for Puma. This pair of shoes, made of suede above a rubber flatform, has become a “must have”. This is why many stores are selling copies at an affordable price — which is a good thing, taking into account that the original ones are sold out on the official Puma website.

Classics are always a good idea. Reebok, as many other brands like Adidas or Nike, has bet on one of its vintage models. The typical pair of white trainers suits your favorite jeans and a basic T-shirt perfectly. And it’s the best option if the night starts with a beer but may end in the club!

When the sneakers trend was born, New Balance was one of the precursor brands. The good thing about NB is its wide range of shapes, sizes and tones. Our suggestion is to choose a plain color, like khaki, to make it suit with any piece from your wardrobe.



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